CASE STUDIES

Introduction We spoke to Vahdam’s Assistant Brand Manager, Ishita Goel, who shared how a well-executed Dual Demo helped the brand make a strong first impression with UK Costco members. The Challenge Already a favourite in Costco Canada, Vahdam Teas aimed...

The challenge As a key brand in the growing plant-based sector, Gosh! was keen to establish its brand identity and awareness with Costco members and drive sales. Key was explaining the product USPs of being 100% natural, plant based and...

The challenge Consumers are making more and more of their buying decisions based on the impact these are having on their health, the planet and animal welfare. As a result, the demand for plant-based vegan products is growing. As a...

The challenge As a premium product, made using premium ingredients, K’s Wors wanted to overcome consumer hesitancy for the price-point. In addition, the brand was keen to understand members’ appetite for its three other flavours not currently stocked in Costco....

Josef Seibel is one of Europe’s longest established shoe brands, providing a quality range of footwear designed to offer the levels of comfort for all day, every day wear. A firm favourite with Costco’s shoppers, WDS has provided vital support...

As a new innovation into the personal care sector, Philips came to WDS with a brief to drive sales for its new Lumea Hair Removal device. WDS delivered almost 40 days of activity across 10 locations and sales uplifts of...

As a new supplier to Costco Wholesale in the UK, Blendtec needed to quickly deliver success. WDS (Fizz’s partner brand operating in Costco) was tasked with providing a national team of brand ambassadors across 12 locations, to deliver 4 days...

  As an exclusive supplier to Marks & Spencer Beauty, H2O+ was keen to establish a successful working relationship with, arguably – one of the most respected retailers on the high street. Fizz was tasked with providing a team of...

  Champagne, Tennis and a great prize draw…what’s not to like? What better way to highlight the flavour characteristics and brand ethos of Champagne Lanson than by creating a unique and memorable 2 week in-store tasting experience to immerse shoppers...

  Team Fizz has worked with Costco Wholesale UK since the wholesaler opened its first UK store in 1993. Today our sister company, Warehouse Demo Services (WDS) is the sole supplier of demo services in UK Costco warehouses – delivering...

  Having opening their first ‘Food Warehouse’ stores, Iceland Foods sought to drive up footfall and carve themselves a niche by making sampling a key element in the shopping experience they offered customers. To do so, they’d need a bespoke...

For Ferrero Rocher, Christmas posed an opportunity and a challenge. While consumers typically look for ‘something special’ when shopping for gifts at Christmas, Ferrero’s products face stiff competition from other premium chocolate brands. It was our job to help the...