Blog header image

Expert views and the latest scoops from the world of customer experience

Gosh! Foods sampling case study

Gosh! Food Falafel & Pakora sampling

13th December 2023

The challenge As a key brand in the growing plant-based sector, Gosh! was keen to establish its brand identity and…

Gordon Ramsay Lookalike

Shicken vegan lookalike chicken Indian ready meals

22nd March 2022

The challenge Consumers are making more and more of their buying decisions based on the impact these are having on…

K's Wors Costco Roadshow

K’s Wors ‘Sunshine & Spice’ Costco Food Roadshow

9th February 2022

The challenge As a premium product, made using premium ingredients, K’s Wors wanted to overcome consumer hesitancy for the price-point….

Blendtec in-store demonstrations

28th February 2019

  As a new supplier to Costco Wholesale in the UK, Blendtec needed to quickly deliver success. WDS (Fizz’s partner…


Vitabiotics On-street sampling

26th November 2018

Founded in 1971, British health brand Vitabiotics was well-established as a leader in nutritional supplements, but sought our help to…