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Expert views and the latest scoops from the world of customer experience

Safe sampling in the Nordics - How we’re bringing demos back in Costco, Reykjavik

Safe sampling in the Nordics: How we’re bringing demos back in Costco, Reykjavik

21st July 2020

In the UK, live product demonstrations and food sampling have been on hold since lockdown began at the end of…

Iceland is cool: Is your in-store marketing?

23rd August 2018

Iceland is cool. Really, really cool. As trends among British 18-30s shift away from hard partying and toward mini-breaks, new…