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Planning Costco’s 2020 festive demos

Planning Costco’s 2020 festive demos

20th October 2020
Every year, without fail, we see incredible results from product demos at Christmas time. It’s a time of year when consumer spending is high, and when brands are looking for exciting ways to cut through the marketing noise. Getting their...
In-store sampling

Why the run up to Christmas is a great time to stage a super demo

4th December 2019
For many, Christmas is a whirlwind of activity. This is both a blessing and a curse for brands. Yes, consumers spend a lot of money at Christmas, but they’re also bombarded with marketing messages left, right and centre. It stands...