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Expert views and the latest scoops from the world of customer experience

A Beginners Guide To In-Store Sampling

24th January 2024

When you have a business producing food or drinks, the proof is in the tasting. If you can find a…

Product demos: Should brand ambassadors be recruited from your target audience?

Product demos: Should brand ambassadors be recruited from your target audience?

5th November 2019

Even though the product is the focus of any demo, it’s the ability of the brand ambassador to engage with…

Instore experiences for challenger brands

26th April 2018

Introduction In recent years there has been an explosion in the variety and number of smaller, challenger brands launched into…

Creating award winning in-store beauty experiences

15th February 2018

At Fizz, we like to think we know a thing or two about working with health and beauty brands to…

Seasonal gifting and the experience

2nd February 2018

With Valentine’s Day just around the corner, we begin what is known at Fizz Towers as the “gifting season”. Representing…

What does 2018 have in-store?

12th January 2018

As we begin another busy year, what better time to pause and consider the 2018 trends for the retail sector….

Hat-trick of field marketing industry awards for Fizz Experience!

22nd November 2017

Everyone at Fizz Experience is celebrating after a triple success at the 2017 Field Marketing and Brand Experience Awards. The…